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History of Brown Shoe Historic Naturalizer Ads History of buster Brown
Introduction 1878 - 19401943 - 1987 1991 - Present

History of Brown Shoe: 1991 — Present

Dr. Scholl's Footwear - logo Buster Brown & Company. The Kids' Division of Brown Shoe. Naturalizer - Footweaar News Brand of the Year Footwear News Company of the YearBennett Footwear Group, LLC - logo

1991

Brown signs long-term license for Dr. Scholl's brand.

1999

Company changes its name back to Brown Shoe Company.

1999

Buster Brown & Co. is established as the Kids' Division of Brown Shoe.

1999

Naturalizer revitalizes its image. New product styling is geared to a younger, more fashion-conscious woman. And naturalizer.com launches.

2000

Brown Shoe acquires 26 store Mil-Mar chain and folds it into Famous Footwear.

2001

Naturalizer named "Brand of The Year" by
Footwear News.

2002

Naturalizer celebrates 75 years.
Carlos by Carlos Santana brand launches.

2003

Brown Shoe awarded “Company of the Year
by Footwear News.

2004

Buster Brown celebrates 100 years.

2005

Brown Shoe acquires Bennett Footwear Group, LLC (BFG). Adds Franco Sarto, Via Spiga, and
other brands.

2006

Naturalizer launches Naturalizer Signature luxury women’s shoes, available online and in select store locations.

Bennett Footwear Group integrated into Brown New York.

2007

Brown Shoe announced plans to open Naturalizer and Via Spiga stores in China.

Brown Shoe announced an agreement with Sam and Libby Edelman to invest in Edelman Shoe, Inc.

2008

Brown Shoe launched celebrity licensed footwear brands for: country music superstar Reba McEntire (Reba), music and entertainment superstar Fergie, and style and beauty expert Gretta Monahan (Gretta).

Brown Shoe announced plans to create interconnected footwear company in St. Louis headquarters.

Brown Shoe - logo Naturalizer ad Photo Carlos by Carlos Santana - logo 100 Years - Buster Brown Naturalizer Signature